Lunada is a brand-new concept of apartments in Playa del Carmen.
Our main objective was to communicate that the Mexican Caribbean is much more than white sand and a transparent sea. The Caribbean is vegetation, music, flavors and it offers a lifestyle that is impossible to understand unless you are there.
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Resident Magazine was a three-edition publication
created for an editorial class at Parsons.
Each edition should be conceptually developed around an initial inspiration, starting with an object for the first issue, an image for the second one and ending up with a word-inspired issue. The object chosen was a pair of glasses and they were the starting point for the prososal of the magazine. Each edition would be based on a different country and show that place from an inside point of view, giving a fresh and exciting cultural scene to the readers.
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