Memória — Packaging

By Alen Vuletić / On

Pedro Veneziano, Binaural is the
third and last section from my three-part
Bachelor Graduation Thesis entitled Mutuo.

The whole project is based upon the invention of a Brazilian Dj duo through different
materials, in which I try to simulate their evolution and transmit their personalities, realities
and passion for music through Graphic Design only — no use of sound. My priority when I started
creating their first full-length was depth: I wanted to explore a conceptual and dense narrative
that’s graphically written through the compositions and that is open to interpretation.

My starting point was the idea of Tabula Rasa, theorized by Aristotle to represent that we come
to this world as blank pages, wherein our lives are slowly drawn as we add memories to them.
This idea helped me visualize different compositions that conceptually illustrate how our minds work.
The cover illustration contains their heads as a main element to spark this narrative and adds a layer
of reality to the project, considering the fact that these two people are invented — in fact, the image
below was digitally created combining different photographies.

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